Project: The Nissan Juke FURY
Clients: Nissan
Category: Brand Activation
Industry: Automobile
Clients: Nissan
Category: Brand Activation
Industry: Automobile
Project Summary
We introduced the Nissan Juke at the 5FM Music Festival with a high-energy activation designed for a young, adventurous crowd. The centrepiece was the Nissan Juke FURY, a 300km/h wind-blast experience that brought the thrill of the car to life. The campaign reached over 2M users in three days and grew the Nissan Facebook page by 2,000 likes in one month.
We introduced the Nissan Juke at the 5FM Music Festival with a high-energy activation designed for a young, adventurous crowd. The centrepiece was the Nissan Juke FURY, a 300km/h wind-blast experience that brought the thrill of the car to life. The campaign reached over 2M users in three days and grew the Nissan Facebook page by 2,000 likes in one month.